BigMother.dk

It really helped that I left Actics’ everyday operations. First Treehugger offered a very nice review and now follows Boingboing.

I wonder what would happen if I burned the bridges and deleted all traces of my involvement with Actics.

There’s been quite some fuzz about Radiohead’s distribution method for their latest album ’In Rainbows’. You simply decide yourself how much the downloadable version is worth to you by choosing your own price. I choose to pay 10 pounds. Most probably a lot less. I paid for affection to the best mainstream rockband there is. Besides, I thought that since analytics and commentators will judge the success and importance of Radiohead’s move on how much revenue they manage to get out of downloads, I might as well make a contribution to quite decent numbers.

I’m not sure if ‘In rainbows’ is revolutionary for the music business. But linking price closer to real value and affection is quite strong. Bands can benchmark average price of downloads to test their real net worth. Fans will have a much harder time ethically to simply pirate the material. In a certain sense, there will be prestige in paying a lot to demonstrate how hardcore a fan you are. And labels have obviously become obsolete with new technologies for production, cover art and digital distribution. So let’s see who follows Radiohead on this one.

Oh and the album? It’s fabulous! Rich, textured, melodic, dynamic appropriately harmonious. It seems quite short but it’s probably because it’s so very good. For a very interesting song-by-song walkthrough, see Pitchfork‘s excellent coverage.